First, the cybersecurity opportunity for MSPs is huge:
- 94% of companies say they need improvement in data security skills
- 71% of companies are NOT completely satisfied with their security posture
- 55% of companies believe their current cybersecurity efforts are NOT good enough
- 34% of companies have the CEO/owner involved in security discussions*
Skilled human resources are essential for security and 48% of organizations plan to implement human-led threat hunting within the next year.** Gartner predicts that 50% of organizations will be using MDR (Managed Detection and Response) services by 2025.
Join Scott to learn more about how you can uplevel your managed services by selling MDR as a fully managed service. We already see that partners selling Sophos MTR achieve 3x the revenue of other partners.
In his session, Scott will cover:
- Market Opportunity
- Sophos MSP Connect Flex Update
- Program Overview
- Value Proposition
- Resources Available for MSPs
- Sophos Innovation Update for MSPs
- Products and Services
- How MSPs Make Money with Sophos
- Sales Plays
- Proof Points
You will need access to the Sophos Partner Portal to watch Scott’s update. Please contact the Partner Care team via the chat on https://support.sophos.com if you have any issues accessing the partner portal.
*Source: CompTIA 2021 State of Cybersecurity Research Report, https://connect.comptia.org/quickview
**Sophos: Cybersecurity: The Human Challenge, https://www.sophos.com/en-us/content/cybersecurity-the-human-challenge.aspx