A Bold New Look for Sophos — and What It Means for You

Partner Program

The Sophos brand is evolving to match our leadership in cybersecurity.

Aug 15 2025 By

As Sophos has evolved into a modern cybersecurity leader, our corporate brand is evolving too. We’re proud to share that we are introducing a new corporate identity – including our first logo redesign in over 20 years!

Following the integration of Secureworks, this is the perfect moment to more clearly signal who Sophos is today: a global cybersecurity leader defending over 600,000 organizations worldwide, through an adaptive, AI-native open platform and unmatched security expertise. That’s why we’re refreshing our corporate identity to better reflect who we are, what we offer, and where we’re headed: Together with you.

The new brand has gone live this week, starting with our website and social media channels.

A refreshed brand. The same commitment.

This refresh is about more than aesthetics — it’s about reinforcing Sophos as the cybersecurity partner of choice in the market. Together, we’re telling a stronger story, backed by a world-class portfolio, unmatched MDR capabilities, and a global partner community that leads with confidence.

You’ll start seeing our updated logo, modern color palette, new typography, and evolved design system across websites, collateral, and tools — bringing a bold, clean, and consistent look that reflects our innovation and momentum.

As part of this rollout, new partner tier and partner type badges are also available — designed to help you proudly showcase your Sophos partnership.

 Download your new badge

 

What’s the rollout plan?

To keep things smooth and minimize disruption, we’re rolling out the new identity in waves over the next months. That means you might still see some legacy branding alongside new visuals for a little while — and that’s totally expected. We’ll continue to provide resources and guidance along the way to help you stay in sync.

What should you do next?

We’ve updated the assets you use most — and they’re ready for you now:

  • Visit the Partner Portal to download your new partner tier badge and partner certificate.
  • Keep an eye out as new collateral and sales tools adopt the refreshed branding.
  • You can still use legacy-branded assets currently in the Asset Library until updates roll out.

For access to brand guidelines, logos, templates, and more, visit brand.sophos.com.

If you have any questions, Sophos Partner Care is here to assist you.

Thanks for being part of this next chapter with us.

About the Author

Sophos is a cybersecurity leader defending 600,000 organizations globally with an AI-driven platform and expert-led services. Sophos meets organizations wherever they are in their security maturity and grows with them to defeat cyberattacks. Its solutions combine machine learning, automation, and real-time threat intelligence with frontline human expertise from Sophos X-Ops to deliver advanced, 24/7 threat monitoring, detection, and response.

Sophos offers industry-leading managed detection and response (MDR) alongside a comprehensive portfolio of cybersecurity technologies — including endpoint, network, email, and cloud security, extended detection and response (XDR), identity threat detection and response (ITDR), and next-gen SIEM. Together with expert advisory services, these capabilities help organizations proactively reduce risk and respond faster, with the visibility and scalability needed to stay ahead of evolving threats.

Sophos goes to market with a global partner ecosystem, including Managed Service Providers (MSPs), Managed Security Service Providers (MSSPs), resellers and distributors, marketplace integrations, and cyber risk partners, giving organizations the flexibility to choose trusted relationships when securing their business. Sophos is headquartered in Oxford, U.K. More information is available at www.sophos.com.