We’re thrilled that for the 15th consecutive year Sophos has been recognized by CRN®, a brand of The Channel Company, with a prestigious 5-Star Award in its 2024 Partner Program Guide. This annual guide provides essential information to solution providers exploring technology vendor partner programs that offer high value and align with their business needs and goals.
The breadth and depth of support and resources technology vendors offer through their partner programs is a critical consideration for solution providers assessing which IT vendors, service providers, and distributors to team with in building world-class technology solutions. Program elements such as financial incentives, sales and marketing assistance, training and certification, technical support and more can set vendors apart and play a key role in boosting their partners’ long-term growth.
The 5-Star rating is awarded to the companies that have built their partner programs to go above and beyond in their commitment to nurturing strong, profitable, and successful channel partnerships.
For the 2024 Partner Program Guide, CRN evaluated vendors based on program requirements and offerings such as partner training and education, pre- and post-sales support, marketing programs and resources, technical support, and communication.
At Sophos, it has been a long-term strategic priority to see the needs of our partners as number one. We take great pride in our commitment to “Partner First, Partner Best.” With lucrative revenue opportunities, Sophos empowers partners to succeed in an ever-changing cybersecurity landscape. Not only are we committed to providing customers with the ultimate protection against modern threats using our award-winning next-gen cybersecurity solutions, but we’re also building our products and processes with our partners in mind. From development, operations, sales, marketing, to support – the Sophos team is dedicated to fueling our partners’ success with the tools and know-how to drive bottom-line revenue for partner organizations of all sizes.
“Recognition on this list reflects the value of the spotlighted vendor partner programs and their commitment to evolving with solution providers and supporting IT channel success,” said Jennifer Follett, VP, U.S. Content and Executive Editor, CRN, at The Channel Company. “This recognition empowers solution providers to discover vendors that keep pace with the evolving requirements of their business and their clients. With CRN’s 2024 Partner Program Guide, solution providers can access deep insights into the unique strengths of each partner program and vendors who demonstrate dedication to their partner community.”
The 2024 Partner Program Guide will be featured in the April 2024 issue of CRN and online at www.CRN.com/PPG.